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Healthcare / Digital Platform

Hair Loss Community Daedamo Launches Global Service

Dong-A Ilbo | Updated 2025.09.24
96% increase in hair transplant searches in Japan and the US this year... Steady growth in China
Graphic provided by Daedamo
The largest hair loss community in Korea, 'Daedamo', announced the launch of its global service on the 4th.

According to trend statistics from global search service Google, the search volume for hair transplants in the United States and Japan has been continuously increasing, showing an explosive growth rate of over 96% in both countries in the first week of August 2025 compared to 2023.

In Japan, the demand for searches related to hair loss treatment is steadily increasing, with searches also focusing on hospital comparisons, surgery reviews, and costs. In the United States, interest in hair transplants is rising, with search volumes gradually increasing, and the related market is expected to grow at an average annual rate of about 6.1% from 2020 to 2027. In China, as social awareness and interest in hair loss treatment improve, search volumes are increasing, with the related market projected to grow by 8.3% from 2025 to 2035.

Recently, with the spotlight on K-beauty and K-medical, the number of foreign patients visiting Korea has steadily increased since 2019, reaching a record high of 1.17 million in 2024. With the growth of the hair loss market and the era of 1 million foreign patients, Daedamo has also launched a global service for overseas users.

Daedamo conducted a preliminary survey targeting 32 specialized hair transplant clinics. According to the survey, 81% of the responding clinics expressed 'interest' in overseas marketing, showing an active stance on attracting foreign patients. The nationality of foreign patients at the responding clinics was highest for Japan, followed by China and the United States. However, many clinics reported difficulties in attracting foreign patients, citing 'language barriers' as the biggest challenge. The most important factor to consider in overseas services was 'securing various overseas marketing channels'.

Daedamo provides all 4.8 million pieces of content and functions, such as hair transplant reviews, hospital and doctor information access, and receiving non-face-to-face estimates, in local languages to overseas users. This resolves the language issue, which was the biggest obstacle in overseas marketing for hospitals, and over 50,000 pieces of information, including actual hospital ratings and user reviews, are exposed to overseas users in their respective languages. Additionally, LINE chat consultation and real-time estimate service functions are being prepared to provide foreign patients with consultation and surgery cost estimates. These services are expected to play a crucial role in increasing the trust of foreign patients in domestic hospitals and encouraging them to decide to visit. In fact, when searching for 'hair transplant reviews' on Google Japan, various content and hospital information from Daedamo can be found.

Currently, Daedamo offers services in English, Japanese, and Chinese, and is preparing services in Thai and Mongolian.

Daedamo CEO Kang Won-joo stated, "This overseas service is not merely a translation service for hospital information but focuses on solving the practical concerns of hospitals considering attracting foreign patients," adding, "Daedamo will continue to contribute to domestic hospitals securing competitiveness in overseas markets and promoting Korea's excellent hair loss treatment and hair transplant technology worldwide."

Choi Yong-seok

AI-translated with ChatGPT. Provided as is; original Korean text prevails.
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